Startup & Business
Growth for Startups
A comprehensive guide to startup growth covering product-market fit measurement, growth channels, conversion optimization, and data-driven decision making through A/B testing.
December 22, 2023
Startup Business Model and Pricing
A deep dive into the most successful startup business models and pricing strategies—what works, why it works, and how to apply it. Learn from billion-dollar companies and top YC startups to craft a scalable, defensible, and profitable startup.
November 15, 2023
How to Set KPIs and Prioritize Your Time
A practical guide for early-stage startups on setting key KPIs and prioritizing tasks that drive fast growth, avoid busywork, and help founders focus on what truly matters to reach product-market fit and revenue goals.
October 28, 2023
How to Get Your First Customer
A practical guide for founders on how to get their first customers by doing unscalable things, learning sales, managing a pipeline, charging early, and working backwards from sales goals.
October 7, 2023
Founder Guides
How to Work Together
A guide for cofounders on managing conflict, improving communication, and building long-term working relationships through structure, empathy, and honest feedback.
June 13, 2023
How to Split Equity Among Co-founders
A practical guide for cofounders on how to split equity fairly—balancing ownership with long-term motivation, using tools like vesting and cliffs to protect the company, and ensuring all founders feel like true partners.
May 13, 2023
Co-founder Mistakes That Kill Companies and How to Avoid Them
A guide for cofounders on managing conflict, improving communication, and building long-term working relationships through structure, empathy, and honest feedback.
May 7, 2023
All About Co-founders
A comprehensive guide for founders on finding, evaluating, and working with co-founders—from where to look and what to look for, to splitting equity fairly, building trust, and setting up structures for long-term success.
April 28, 2023